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BLACK LIVES MATTER

Yes, I know this is about Web marketing. Please accept this single departure from the topic. It's time for every…

5 years ago

SEO Pointers from Google

One of the advantages (and disadvantages!) of what I do is that I pay close attention to whatever Google releases…

5 years ago

Micro-Commitment: The Key to Online Reviews

Problems When I Ask for Online Reviews If you ask customers to post online reviews of your business or product…

7 years ago

Google: “HTTPS now. Or else.”

What Is HTTPS If you look at the address bar at the top of your browser page, you'll see the…

7 years ago

How Many Reviews Do I Need?

Intro For this post, like many others, I'm indebted to a client for a discussion about this topic.  As you…

7 years ago

We Live April Fool, Every Day

"Nutsy" Isn't Fiction Any More Usually I choose an absurd but slightly possible theme for my April Fool's Day newsletter,…

7 years ago

Don’t use Kaspersky. Here’s why.

Protecting Your Computer This post is not really about Web marketing, but lately I've seen a dangerous message delivered by…

8 years ago

Exclusive Bulletin: Write your subject line so that your emails get read

This past week I had the good experience of dealing with the support staff at SendMail, a mail relay company. …

8 years ago

SEO Myths

In 1998 when I started this business, SEO was my goal.  I wanted to learn all about how to make…

8 years ago

New Result–Impact of Reviews on Search Traffic

Reviews and Search Traffic We've all seen the familiar arguments about how on-line reviews affect position in search results--hence, resulting…

8 years ago