Giving a way a free ebook is a great way to get subscriptions to a newsletter or in general to simply create interest in whatever your Web site is promoting. Creating a nice-looking ebook can seem like a daunting effort–but fortunately there’s an easy way to do it.
HubSpot creates a lot of ebooks themselves to promote their own efforts. But they decided that not everyone has access to the fancy tools that they use to create ebooks, so they created an ebook template in PowerPoint that’s designed for the rest of us.
How It’s Done
HubSpot identifies five steps for creating your own ebook using their template:
Create the intro material, your bio, the summary.
Create a page for each chapter title, with a picture
Put in your content, and make it look beautiful
Put in a call to action to encourage the next step you want the reader to take
Convert your ebook into a PDF